Media Kit

Stop wasting advertising dollars
and get ahead of the competition

To be a successful business leader you need memorable, cutting-edge advertising that works. We understand how easy it is to waste money on ineffective advertising that’s easily forgotten.

We have a unique way to drive your message to where the people are, using DAV® (it’s pronounced Dave), our digital mobile billboard.

there's a more effective way you can advertise

A close up shot of the front of DAV.
RBM's DAV in action, advertising for Orangetheory Fitness in Syracuse, NY
Interior of DAV, RBM's Digital Advertising Vehicle
Fleet of DAVs

DAV is a digital mobile billboard that helps clients reach more customers and get ahead of their competition.

why you should choose

digital mobile billboards

96% More Impactful

96% of viewers say that mobile billboards have more impact than static billboards.

- American Trucking Association & 3M

97% Recall Rate

An advantage of mobile digital billboards is that they have a recall rate of 97%, which is incredible.

- RYP & Becker Group

15 times greater name recognition

Mobile billboards boost name recognition 15x greater than any other form of advertising.

- European Outdoor Advertising Association

subscription advertising

how does it work?

We offer monthly subscription-based packages. Your 1-hour ad rotates with a non-competing business over a 2 impression hour block. Hours are determined by traffic patterns in your area.

be competitive

essentially 3 days per week

hours / MONTH


Own the market

essentially 5 days per week

hours / month


get noticed

essentially 2 days per week

hours / MONTH


where exactly does

DAV drive each day?

DAV’s route is determined by the traffic patterns in each territory. With data provided by the state department of transportation, we came up with a route that’s guaranteed to give client messages the most exposure.

67,000 vehicles/Day
Data provided by the NYS Department of Transportation

make sure you follow

DAV's media specs

Screen Sizes

Sides: 12ft x 6.5ft
Rear: 6ft x 6ft

Screen Resolution

Sides: 608 x 320 pixels
Rear: 288 x 288 pixels
Both: 72dpi

File Formats

Stills: JPEG
Video*: MP4

* Videos must be 6 seconds long and less than 3MB

Designing your own ads? We’ve created a Photoshop template file to help you!